Renato is Full Professor of Marketing at Univeristà Cattolica del Sacro Cuore of Milan since 2002. In the previous years he taught at Bocconi University and at Università della Svizzera italiana and, as a visiting professor, at University of Florida (Gainesville), at the International Management Institute of St. Petersburg (Russia), and at the Fundaçao Getulio Vargas in Sao Paulo (Brasil). He is the author of 20 books about marketing and corporate communication and of more than 50 articles published on scientific journals on the same topics. From 2009 to 2015 he has been a member of the board of SIM, Società Italiana Marketing.
Daniela Isari is lecturer at Università Cattolica del Sacro Cuore di Milano, where she teaches Organizational Theory and Design in undergraduate and postgraduate programs, Human Resource Management and Organizational Behaviour in postgraduate Master programs and Executive Development programs. She completed her Ph.D. in Business Information Systems at LUISS University in Rome, was visiting scholar at Université Paris Dauphine, France, and research fellow at Ca’ Foscari University in Venice, Italy. Her research interests cover organizational culture and leadership, work-family balance, new forms of work and collaboration enabled by social networks.
Benedetto is Assistant Professor in Entrepreneurship and Strategy at Università Cattolica del Sacro Cuore and is actively involved, as researcher, at ALTIS, the Graduate School of Business and Societt. He is also Founder of Railroad Brewing Co. His main research interest is Entrepreneurship and Strategic Management. In 2009 he was visiting scholar at the Lester Center for Entrepreneurship and Innovation at HAAS School of Business, UC Berkeley, CA. In 2010 and 2011 he was international visiting scholar at the Center for Social Entrepreneurship at Farmer School of Business, Miami University, Oxford, OH.